At Pepper we celebrate a new step in our alliance with GAME, the Spanish chain of stores number one video games and digital entertainment, launching an exclusive financing campaign for the PS5.
After a few successful Black Friday and Christmas campaigns, Pepper and GAME go a step further and launch an unprecedented action to boost the sale of one of their flagship products, the PS5. The more than 5 million GAME members can now finance this device from €1 per month within a maximum period of 12 months.
The campaign, which plans to double the sales of the product, is available in all physical stores of GAME (more than 230 points of sale in Spain), as well as in its Ecommerce.
Francisco Pedraza, CEO of Pepper in Spain, has highlighted: “We have designed together with GAME a totally personalized financing for the PS5 with the idea of benefiting all GAME customers who want to enjoy this spectacular new console”.
The omnichannel alliance of Pepper and GAME
The agreement between Pepper, a global leader in smart and responsible deferred payment, and GAME, the number one video game chain in Spain, was closed in January 2022 and reached in June the total integration in all physical stores and e-commerce of the leisure brand.
Since the end of last year, there have been numerous personalised campaigns that Pepper and GAME have developed together, thus focusing on facilitating access to smart and responsible financing among the more than 5 million registered users in the chain of stores.
Pepper relies on machine learning technologies in its decision processes. This allows you to maximize conversion, increase the average ticket and reduce the risk of operations for both brands.